Wakelet is a content curation platform that allows users to transform their content into engaging collections that can be shared and collaborated on with others. In Education, educators use Wakelet to arrange all kinds of learning materials into visual, interactive collections to share with their learners. It's used by students and teachers in classrooms around the world to improve content delivery, independent learning, digital citizenship and so much more. Whether it's creating lesson plans, sharing resources, sharing newsletters, or collaborating with colleagues and students, Wakelet offers endless possibilities to enhance the learning experience. Students can also benefit from Wakelet by using it to showcase their work, create a student portfolio, complete assignments, and collaborate with peers.
The existing product had a limited content structure, making it difficult for users to structure their information the way they wanted. This led to user frustration, high bounce rates, and low engagement. The challenge was to reorganise the content in a way that was logical and user-friendly, ensuring a seamless and efficient browsing experience for all users.
Gathering important information about the existing user flows, key users and their needs to ensure a user centred design and intuitive user experience to support the product services
User research is an important step to understand the needs, preferences, and pain points of the target audience, via the use of surveys, user testing, interviews and analytics. Targeting users who are educators in middle and high school, qualitative research illustrated the need for greater structure of organisation for their content with the ability to invite their peers and students in the classroom. Quantitative research also supported the need to for improved collaboration in within the classroom, where individual students who can not create an account can create an entire collection, rather than contributing to one with their peers.
Create a new area for collections with the ability to move existing collections to the new location
Invite users with or without an account to the new area
Provide a public profile for each area so that content can be separate
Provide users with the ability to create new profiles that are managed under a single account. All profiles will have the ability to invite others and present content in a public space.
